App Store Optimization

Rank higher in App Store search results and get more downloads.

Our ASO Service can help you:

  • Rank higher for your high traffic keywords and get more organic downloads
  • Improve the visibilty of your app in the App Stores
  • Continuously increase download volumes in the long-term by monitoring and tweaking keywords

 

What Is App Store Optimization (ASO)?

ASO is to apps what SEO is to websites.

ASO is the process of optimizing an app so that it ranks highly for relevant keywords. The higher your app ranks in App Stores, the more potential for downloads your app has.

 

4 Reasons Why You Need ASO For Your IOS App

It’s cheap

ASO can increase your monthly downloads at a fraction of the cost of other marketing methods.

Its long term

Once your app ranks highly for quality keywords, it can often hold these positions for months or even years to come. With your app sitting at the top of the search results, it will continue pulling in downloads even when you have ceased your other marketing efforts.

This chart shows an app’s climb to the top for a competitive keyword after only one ASO session with us.

It complements other marketing strategies

The more downloads an iOS app gets in a short period of time, the higher it will rank for its chosen keywords.

How do you use this to your advantage?

You combine ASO with another marketing channel to maximize the results.

For example, let’s say you plan a?Facebook Ads campaign?to drive app downloads on your launch date. When the campaign is over, the downloads will slow down and stop coming in.

If you combine the campaign with keyword optimization, your app will rank higher for its carefully chosen keywords due to the increase in downloads from the ads. As a result, your app will continuously get organic downloads from App Store searches long after your marketing campaign is completed.

Your competitors probably aren’t doing it

At this very moment, there are likely dozens of relevant keywords that neither you nor your competitors are thinking of using. Not optimizing for these keywords means you’re missing out on easy downloads from qualified users.

We’ll find them for you and help you put them to use.

 

Why Choose Us?

We’ll do it right the first time

Through trial and error, we’ve learned what works and what doesn’t. We’ll make sure your app is optimized properly on the first update so you’re not missing out on organic downloads.

Save time

You could put in the hours learning the ins and outs of iOS ASO, testing various techniques and hoping for the best …or you could just hire us. Your time is better spent elsewhere and you know it.

Save money on tools

Not only do you get access to our ASO expertise, you also get to reap the benefits of premium ASO tools at a fraction of the cost. We pay for the best tools so you don’t have to.

 

 

Working with an app or game?

Get in touch with us to learn more about how we can help.

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CONTACT US

help@www.merlin-divers.com
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